Shirin Majid

Deputy Executive Creative Director, VCCP Kin
As deputy executive creative director for VCCP Kin, she's responsible for delivering social-first campaigns, content and brand experiences for the agency's client partners such as Cadbury, O2, EasyJet and Nationwide. Shirin joins from Havas UK's culture, sport and entertainment shop Cake, where she served as ECD leading the agency's creative output for the likes of EE, BBC, Gordon's Gin, Rekorderlig, and Coors Light. Prior to Cake, Shirin was creative director at the LADbible Group where she helped build the creative team and launch the publisher's in-house creative agency Joyride. For more than 20 years, Shirin has helped build brands big and small on a global and local level via digital, social, content, experiential and PR.