Trey Farley

In just over a year as BearJam’s in‑house Creative Director, Trey Farley has lifted the ambition and craft of our brand films. He pairs strategic clarity with cinematic confidence, working fluently across live action, animation and AI. Trey draws honest performances from first‑time contributors and high‑profile talent alike, from Formula One drivers to office receptionists, while keeping sets calm, humane and joyful. His recent slate spans Landsec, SmartOnion, Keepr, Company of Cooks, SD Worx and HP, plus a new series for The Wall Street Journal and UK Government, delivered across locations from Brixham to Detroit. Inside the studio he has rebuilt creative workflows, mentored editors, producers and emerging directors, and established practical AI pipelines that he shares through talks, webinars and workshops. Whether self‑shooting or leading a large crew, Trey combines technical precision with an artist’s eye. He is a generous leader and a director whose films consistently move audiences and brands forward.